
Small Rituals. Big Impact
Lunalux was born from lived experience.
After navigating her own journey through mental health, endometriosis, and solo motherhood, our founder Jenny Orenstein set out to create something gentle, nourishing, and meaningful — a moment to exhale in the middle of the chaos.
She didn’t want self-care to feel like just another task — she wanted it to feel like a hug.
That’s where Lunalux began: with the belief that even the smallest rituals — like resting your head on silk, pausing to breathe, or finding comfort on a difficult day — can restore more than just your energy.

Our Mission
To help women find calm in the chaos through simple, luxurious self-care products that don’t just feel good - they do good.
From our hyaluronic acid & argan oil infused silk pillowcases and sleep masks to therapeutic wellness essentials like our therapeutically approved Warming Period Patches and Self-Warming Eye Masks, everything we create is designed to support your wellbeing while fitting into real, busy lives.
Because we get it — you’re working, caring, building, navigating, healing.
And you deserve more than just rest.
You deserve rest that restores.

What We Believe
- That rest is a powerful form of resistance.
- That self-care isn’t selfish, it’s survival.
- That comfort should be simple, beautiful, and without guilt
- That you don’t have to earn rest by being exhausted
- That we’re all just human — and that’s more than enough
Every product we create is a gentle reminder:
You’re allowed to stop.
You’re allowed to soften.
You’re allowed to be cared for, too.

Meet Jenny - A Full Circle Moment
At 16, I was battling something invisible - the kind of pain you can’t see, but feel in every part of you. Severe depression, anxiety, and anorexia nervosa became my reality.
I was the youngest patient in an adult psychiatric hospital. The first night was terrifying - unfamiliar walls, unknown faces. So I brought something from home: my pillow and quilt. Small things, but they gave me comfort when nothing else could.
That moment and many others over the next 15 years taught me just how much small comforts can mean when you’re in survival mode.
Through years of recovery, including treatment overseas, and later discovering my neurodivergence, I began to piece together the kind of care I truly needed.
Lunalux was born not from perfection, but from survival, softness, and a deep desire to help other women feel cared for — especially when the world expects them to keep going.
Everything we create is designed with that in mind: to turn everyday routines into rituals of self-care.
Whether it’s our silk pillowcases that care for your skin and hair, or heat that eases your pain, Lunalux is here to remind you:
You don’t have to burn out to be enough.
Because rest isn’t a reward. It’s your right